A weekend of creative fun: Oodles of Doodles takes over Reform Social & Grill this April

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Looking for a fresh, family-friendly activity in Dubai this spring? A colourful new pop-up is bringing creativity, outdoor play and plenty of hands-on fun to one of the city’s favourite family hangouts.

This April 11 and 12, Oodles of Doodles is hosting a vibrant garden takeover at Reform Social & Grill, transforming the space into an interactive playground designed especially for kids.

The pop-up invites families to enjoy an open-air experience where children are encouraged to get creative, get messy, and fully immerse themselves in play.

At the heart of the activation is a giant doodle wall, where little artists can draw freely and contribute to a collaborative artwork that evolves throughout the weekend. Inspired by the brand’s signature doodle-style packaging, the installation brings its playful identity to life in a way that feels both engaging and memorable.

Alongside the main attraction, kids can explore smaller creative stations, enjoy face painting throughout the day, and take part in interactive challenges – from building the tallest tower to other fun, energy-filled games that keep everyone involved.

Thee event reflects Oodles of Doodles’ wider mission: encouraging imagination and creativity through simple, screen-free experiences. Known for its low-sugar, fruit-flavoured water, the brand blends healthier hydration with a strong focus on self-expression and fun.

This activation also marks one of the brand’s first major appearances in the UAE following its recent launch in the MENA region, with a clear focus on connecting with local families in an authentic and community-driven way.

Set within the relaxed, family-friendly surroundings of Reform Social & Grill, the event is expected to draw parents looking for something a little different — an easygoing weekend outing where kids can play freely while adults enjoy the laid-back garden atmosphere.

Whether your little ones love to draw, build, or simply run around outdoors, this playful pop-up offers a welcome break from screens and a chance to tap into their creativity.

When: 11–12 April
Where: Reform Social & Grill, The Lakes

For more information, visit the brand online or follow them on social media for updates.